Jobs at Alaska Airlines & Horizon Air

Job Information

Alaska Airlines Principal Product Manager in Seattle, Washington

Company Alaska Airlines

The Team

It should come as no surprise that Alaska Airlines is recognized as one of Seattle’s most desirable companies for engineers and technology professionals. Our technology teams are regularly disrupting the way our guests experience air travel. We are innovators and creators, striving to continually improve our award-winning technology in ways that make travel as simple, enjoyable and seamless as possible. We are not content to rest on our successes. We take pride in the fact that our ideas have become the norm across the industry, and we are always thinking about what's next! Our culture of collaboration, history of launching industry-leading products, and experienced teams that work at the highest levels of software development help us to pioneer technologies that are creating an airline people love.

Role Summary

The Principal Product Manager is a lead subject matter expert responsible for crafting the vision and backlogs for an assigned feature area. As an individual contributor, this role presents options for the long-term strategy for a product portfolio to key stakeholders and exercises considerable latitude and initiative to solve complex problems. This role will work closely with business stakeholders, designers, and engineers to design, implement, test and refine functionality for mobile applications or other customer or employee facing digital experiences. The Principal Product Manager also acts as a mentor to teammates and provides thought leadership for Alaska Airlines.

Key Duties

  • Crafts a vision and direction for their product portfolio and presents to stakeholders.

  • Create, make decisions and maintain a value-based prioritized backlog of opportunities for products which align to Alaska’s business strategy and goals.

  • Use product discovery techniques to move from idea to prototype.

  • Accountable for the creation of user stories and acceptance criteria.

  • Utilize story mapping techniques to inform the creation of release plans, with a strong bias towards incremental delivery and iteration.

  • Partner with the UX Design & Engineering teams to provide guidance and prioritization during the product development process and participate in user research and product discovery activities

  • Exercise considerable judgment to make key tradeoff decisions.

  • Engage in constructive conversations with - and deliver tough messages when needed - to key stakeholders, including senior executives, while continually building professional and productive relationships.

  • Coordinates new & changed functionality with affected groups to ensure seamless rollout of new capabilities

  • Interacts with external vendors in design, delivery and support of software and hardware products.

  • Develops and reports on key product development metrics and builds ability to track and measure into offerings.

  • Provides day to day support of the portfolio of mobile applications and products including managing support inquiries, responding to user feedback, creating communications, etc.

Job-Specific Experience, Education & Skills


Where permitted by applicable law, candidates must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered, if not currently employed by Alaska Airlines or Horizon Air. The Company will provide reasonable accommodations to qualified employees with disabilities or for a sincerely held religious belief.


  • 7 years of experience in product management

  • Bachelor’s degree with a focus in a related discipline, or an additional two years of training/experience in lieu of this degree.

  • Proficiency with product management methodologies (including user research and product discovery).

  • Proficiency with AGILE/SCRUM software development methodology

  • Demonstrated knowledge of the software development life cycle (SDLC).

  • Excellent written and verbal communication skills with diverse audiences, including both technical and non-technical customers, colleagues, and executives.

  • Ability to facilitate user group meetings with stakeholders and drive agenda for a common solution.

  • Demonstrated ability to interact with all levels of management cross-divisionally.

  • Demonstrated ability to manage multiple projects with increased complexity.

  • Demonstrated ability to manage conflict.

  • High school diploma or equivalent is required.

  • Must be authorized to work in the U.S.


  • Prior product management experience with a team developing mobile applications for iOS devices

  • Prior airline industry experience

  • Experience managing vendor relationships

Job-Specific Leadership Expectations

Embody our values to own safety, do the right thing, be kind-hearted, deliver performance, and be remarkable.

COVID-19 Vaccination Requirement

Where permitted by applicable law, new hires must have received the COVID-19 vaccine. The Company will provide reasonable accommodations to qualified employees with disabilities or for a sincerely held religious belief.

Total Rewards

  • Competitive total rewards package

  • Medical, dental and vision benefits

  • 401k match program

  • Monthly incentive pay plan

  • Annual incentive pay plan

  • Generous paid time off

  • Travel privileges on Alaska Airlines & Horizon Air

FLSA Status Exempt
Employment Type Full-Time
Regular/Temporary Regular
Apply by 7:00 PM Pacific Time on 10/22/2021
Location Seattle
Equal Employment Opportunity Alaska Airlines and Horizon Air are proud to be an Equal Employment Opportunity and Affirmative Action employer that is committed to diversity, equity, and inclusion.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, gender identity, and gender expression), national origin, age, protected veteran or disabled status, genetic information (including family medical history) or other legally protected characteristics. Qualified applicants with criminal histories will also be considered for employment, consistent with applicable federal, state, and local law.
People of color, women, LGBTQIA+, immigrants, veterans and persons with disabilities are encouraged to apply.
We are an E-Verify ® employer, where required by law.
L: #LI-JP2 Note: any salary range estimates not listed under Starting Rate in the job posting are provided solely by LinkedIn and are not official and have not been verified by Alaska Airlines or Horizon Air.
Job Locations USA-WA-Seattle
Requisition ID 2021-6084
Category Software & Technology